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Buy goeasy stocks



goeasy Ltd. is a Canadian company that is based in Mississauga, Ontario. The company was founded in 1990, trading under the name RTO Enterprises. In 1993, the company went public on the Toronto Stock Exchange (TSE).

In 2003, it adopted the name, easyhome, and it quickly became the largest lease-to-own company in Canada. In 2008, Insta-Rent was acquired by easyhome, and within the same year, the company launched easyfinancial which was responsible for the greater part of the company’s growth in years to come.

In 2016, the company adopted its corporate name, goeasy, and in 2017, the company was recapitalized with US Dollar 530 million to initiate the company’s growth. Today, the company provides various services under its segments and is involved in fundraising campaigns and donations.


  • goeasy Ltd. operates within two segments; easyfinancial and easyhome. Easyfinancial focuses on Canadian customers that are considered non-prime, who are trying to rebuild their credit. Easyhome provides a portfolio of furniture, appliances and electronics that can be leased (on a rent-to-own basis) either through the company’s online site, or through one of its 165 locations across Canada.

  • Easyfinancial provides a portfolio of products such as unsecured personal loans, secured personal loans, creditplus savings loans and retail financing to its customers. Through unsecured personal loans, customers can pay bills, consolidate their debt or put money towards home and vehicle repairs. Secured personal loans allow customers to use equity in their homes to take out a greater loan at lower rates.

  • The creditplus savings loan allows customers to grow their savings, whilst the retail financing caters for business owners who want to ensure growth and sale maximization.


  • goeasy Ltd. under easyhome and easyfinancial, believes in providing its customers with the option to rent furniture, appliances and electronics without having to spend thousands on the purchase thereof.

  • Through this service, the company provides customers with the ability to rent goods as they need them. Easyfinancial provides customers with financial services that aid them in personal as well as business ventures.

  • goeasy Ltd. makes use of an omni-channel business model which supports online and mobile functions. To support this model, there are more than 1 900 employees working at 400 locations that offer leasing and lending services.

  • Through using this business model, it adds growth and value not only for shareholders who want to purchase company shares, but for the company’s clientele across Canada as a whole.


  • goeasy Ltd. trades on the Toronto Stock Exchange (TSE) under the stock symbol GSY, and forms part of the S&P 500 Index.

  • An analysis of the company’s market performance at the end of the third quarter, ended September 30, 2019, reveals that revenue generated was US Dollar 156 million, its loan portfolio was US Dollar 1.04 billion, and net income was US Dollar 19.8 million.

  • Shareholders who want to buy or sell company shares can expect solid dividends as the earnings per share were US Dollar 1.28. Live charts for December 9, 2019 indicate share prices at US Dollar 69.14 per share.

Buy GOEASY stocks / shares – A Step by Step Guide how to Buy / Purchase GOEASY Stocks or Shares online.

Before buying any stock or share one has to consider a few factors.


Upon deciding you want to buy GOEASY Stocks / Shares, it is critical for the serious investor to do proper research into the said company. Its values should align with those of the investor’s current portfolio. An investor needs to familiarise himself with the basics and history of the company, as well as its leadership and performance in the market. Its company reports should also be scrutinized.

Consultation with a brokerage firm can also assist in determining whether investing in a specific company will complement the investor’s current portfolio. The investment “risk ladder”, which identifies asset classes based on their relative riskiness, is another useful tool when determining which company’s stock / share is the best to buy.


It is important for an investor to monitor his total investment in stock in order to keep his portfolio aligned to his investment strategy. The overall value of his holdings will change with the fluctuation in stock prices, which can throw his portfolio off balance. To determine the amount to invest, multiply the number of shares of each stock by its current market price to determine the total investment in that specific stock. For example, if you own 100 shares of a US Dollar 5 stock, multiply 100 by US Dollar 5 to get US Dollar 500.


Investors can choose from a market order, a limit order, a stop order (also referred to as a stop-loss order) or a buy/sell stop order. It is important to familiarise yourself with each type’s pros and cons before deciding which one will suit your current stock profile best. An investor should be guided in this choice by his investment objective.


A brokerage account – also known as taxable investment account – is similar to a retirement account, but more flexible. Where a retirement account has limitations on the amount of money that can be contributed annually, and restrictions on when funds can be withdrawn, a brokerage account is more flexible. The latter has no income or contribution limit and the investor can withdraw his money at any given time. This flexibility, together with its potential investment gains, makes a brokerage account more attractive to serious investors. Brokerage accounts are ideal for goals or savings that are further than five years away, but closer than retirement. It can also supplement an investor’s emergency savings.


Lastly, commit to the stock. Pro Tip: Monitor the value of your stock to ensure you have a growing stock value and dividend pay-out.  Regularly check the share price online to ensure your investment delivers a positive return on investment. You are now a proud owner of GOEASY stocks / shares.

5 Questions to ask yourself before purchasing any stocks or shares.

  1. Is it the best time to buy this stock / share?
  2. Should I buy GOEASY stocks / shares in the current economic climate?
  3. Can I afford to buy this stock / share?
  4. What is the forecast of the stock / share growth?
  5. What is the current price per earning ration on the stock / share?


Author Details

Louis Schoeman

Louis Schoeman

Featured Forex and Stocks writer

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